AI Insights · Timothy · January 2025
Top Convenience Store Apps in Brazil Q4 2024
Explore the performance of leading convenience store apps in Brazil during Q4 2024, with insights on downloads and user engagement.
In the fourth quarter of 2024, the performance of top convenience store apps in Brazil on a unified platform showed varied trends in terms of downloads and user engagement.
Clube Econômico Atacado, developed by idEver, experienced a significant surge in weekly downloads, starting from 172 in the first week of November and peaking at nearly 14K by mid-December. This was followed by a decline towards the end of the quarter.
VMmarket, by VM TECNOLOGIA LTDA, maintained a steady download rate, with figures fluctuating between 3.3K and 5.1K. The app also saw an increase in weekly active users, reaching around 35K in early December before tapering off to approximately 29K by the end of the year.
Developed by AMLabs Ventures, TouchPay showed modest but consistent weekly downloads, ranging from 2.1K to 3.2K. Active user numbers remained stable, hovering around 30K throughout the quarter.
Smart Store Mini Conveniência, created by Caio Augusto Barbosa, exhibited a gradual increase in downloads, reaching a high of 1.6K in late December.
Lastly, Mercado OXXO displayed fluctuating download numbers, peaking at 1.3K in late November before decreasing to 379 by the quarter's end.
These insights are provided by Sensor Tower, where more detailed data and trends can be explored further.
